This year’s John Lewis Christmas campaign features Monty the Penguin and is a heart warming tale of the magic of Christmas seen through a child’s eyes. The advert uses Tom Odell’s cover of John Lennon’s ‘Real Love’ as a result John Lewis sales reached 100 million a week for the first time ever! As if further proof was needed of the power of great storytelling.
Created by Adam&EveDDB in London, which as picked up nearly ever award this year including Agency of the Year at Cannes. It deserves every last one of them !